Hyatt To Expand Alila Brand With A Luxurious New Resort In California
By : | August 1, 2020

Guestroom patio at Alila Marea Beach Resort Encinitas

 

Expected to open in early 2021, Alila Marea Beach Resort Encinitas, will bring the luxury brand’s dedication to sustainable tourism, innovative eco-design and authentic destination experiences to Southern California.

The Alila brand features luxury hotels and resorts in unique locations, distinguished by innovative eco-design, a strong commitment to sustainable tourism as well as rare and intimate destination experiences.

Alila means “Surprise” in Sanskrit, which suitably describes the refreshing character of these properties and impressions of the guests when they stay there. In support of sustainable tourism, Alila hotels adopt EarthCheck operating standards, integrating the natural, physical and cultural elements of their environments.

View from guestroom at Alila Marea Beach Resort Encinitas

“We are thrilled to announce the development of the first new-build Alila resort in the Americas, marking a significant milestone for Hyatt. California’s legendary coastline has long captured the hearts of our guests, World of Hyatt members and customers, and we’re excited to continue to expand in California with this landmark oceanfront project,” said Susan Santiago, Global Head of Lifestyle and Miraval Operations at Hyatt. “The Alila brand has long been a leader in crafted luxury and responsible tourism, and Alila Marea Beach Resort Encinitas will embody that same ethos when it debuts in Southern California.”

Alila Marea Beach Resort Encinitas will offer a signature Spa Alila, as well as the Alila Experience, a series of uniquely curated moments that integrate indigenous nature, traditional culture and the local community for an authentic destination experience. Other health and wellness-centered activities for guests will include surf and paddleboard lessons, cycling, hiking and beachside yoga. Additionally, the new resort will feature a roadside grab-and-go cafe? along Coast Highway 101 to serve guests as well as the North County Coastal biking, jogging and beach-going communities. To welcome locals and visitors alike, Alila Marea Beach Resort Encinitas will also offer a bike valet, electric vehicle charging stations and a new, publicly accessible staircase and walking path, which will provide direct access to the beach below the resort.

 

INSTAGRAM