Smartphone, smart TVs and now, smart fashion. The fashion industry is in the grip of tech fever.
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Luxury brands latch on to the cause of heritage conservation in their home countries. Even as they put in the much needed money to restore their splendor, luxury brands also drive home their heritage and country of origin, which are much valued in the world of true luxury.
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Fashion designers eschew the straight and narrow path by extending their brand into areas of design other than clothes. From Armani to Sabyasachi Mukherjee, extending into the home décor space is crucial to business growth.
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While Indian cities grow in all directions and new neighborhoods feature uber cool premium projects, the old money, and even the discerning new money, opts to stay in neighborhoods that were always considered luxurious and wealthy.
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It is absolute boom time for luxury retail in India. You could even call it embarrassment of the riches.
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Keith Baltimore, New York-based designer and founder of Baltimore Design Group, has redefined modern living with his emphasis on tactile organic materials and high-power glamour, to create sensorial experiences in the spaces he designs. He talks to Luxury Next about how he ventured into the world of design, his anthropological approach to design, and his […]