Richard Gere, the iconic and legendary Hollywood actor has recently forayed into hospitality by unveiling The Bedford Post his one-of-a-kind boutique hotel. Gere should certainly know a thing or two about luxury living and hoteliering. Being a famous personality of high net worth he is used to travelling ultra luxe and staying in uber luxury […]
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The core challenge facing luxury brands in 2013, remains the same as earlier years. They must achieve the right balance between protecting the exclusivity that, to an extent defines luxury, and making the brand experience accessible to a wider audience. In addition luxury brands have to keep up with the shift to and the necessity […]
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India is a complex market. If its infrastructure and retail problems were not enough, Indian consumers too don’t want to make it very easy for luxury brands to market themselves in India. It’s no secret that globalization, increasing choices of careers, BPOs and other factors have made making money easier. These gave rise to a […]
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The USA is the biggest luxury market in the world. It’s not just a large luxury goods market but also a mentionable hospitality market…
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Klove studio by Prateek Jain and Gautam Seth, is a luxury boutique studio where these self-taught artists blend Indian craftsmanship with handmade glass blowing techniques to create classic, contemporary yet glamorous pieces of art. Simple materials like stones, brass, metal and wood is used along with blown glass to create pure delight! So you have […]
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Marketing is all about satisfying the need of customers through a product or service or creating a need for something unique where none existed before. Furthermore, brands all over the world have ideally been created to fulfill this very condition but then again there is another category which comes into being because of sheer love […]