Regenerative Travel Announces Launch Of Membership Program For Hotels & Resorts
Image Courtesy – Bio Habitat Hotel, Colombia
The Regenerative Resorts Membership Program encourages properties to move towards regenerative models.
Regenerative Travel, a benefit corporation and online booking platform providing marketing and hospitality services to a network of independently owned eco-luxury boutique hotels dedicated to the highest levels of social and environmental impact is delighted to announce the launch of its new
Regenerative Resorts Membership Program; an annual subscription and professional network of hotels who are committed to moving beyond sustainability to
regeneration. The
Regenerative Resorts Membership Program offers hotels and resorts access to a data benchmarking system aimed to further each hotel’s ‘
regenerative journey’ and provide properties guidance and operational support with their new initiatives such as social equality & impact initiatives, solar panel installation, wellness programming for their staff or having a succession plan.
Image Courtesy – Ranch Malibu, Malibu, California
Portia Hart, Standard Bearer at Regenerative Travel says: “With the Regenerative Resorts Membership Program, we aim to create a process that is aspirational, rather than exclusive. Peer benchmarking is an invaluable tool for assessing where you sit, but it is not a focus for RT, as it is not related to our underlying goal of regenerating social and environmental ecosystems that are external to our businesses. Our goal is not to represent the best of a bad bunch. Our goal is to inspire our members to be the best that they can be.”
Image Courtesy – Futangue Hotel & Spa, Chile
During the three-stage application process, hotels and resorts will be assessed on a set of criteria such as their approach to the environment and their business operations; they will also be asked to demonstrate their claims through data collected looking at pillars such as waste, energy, inclusion, and education; and lastly, they will be required to demonstrate to the RT applications board that the property shares, operates by and promotes regenerative values.
Image Courtesy – Ranch Malibu, Malibu, California
“Regenerative Travel is moving to a membership organisation as part of our mission to encourage collaboration and inclusivity, inviting hotels and resorts to come together in support of the environment and the communities we operate in. We invite and welcome new members to join, whose involvement and efforts will enable the future sustainable growth of our industry while planning for the next generation of travelers,” says Amanda Ho, Co-Founder of Regenerative Travel.
Image Courtesy – Chole Mjini, Tanzania
The benchmarking will measure environmental and social impact metrics using a third party data collection system (
Greenview Portal), a boutique sustainability firm that provides hospitality organizations with consulting and advisory services, the leading online sustainability data platform, and industry research studies. In addition to that, members will also have access to monthly remote convenings and in-person regional convenings, complimentary access to
Regenerative Travel’s Annual Summit, support and guidance on
regenerative practices and initiatives; and access to marketing/promotional activities.
